These days, we’re surrounded by so many online advertisements with basic one-liner calls-to-action that it can be easy to start assuming they’re the only way to end an ad. It’s not that these old stand-by phrases are bad, per se—they can certainly be effective in the...
Making a Decision by Weighing Up Different Factors (Also known as Grid Analysis, Pugh Matrix Analysis, and Multi-Attribute Utility Theory) Imagine that your boss has put you in charge of taking on a new outsourced IT supplier. You've already identified several...
It's Time to Decide What's Most Important in Life How would you define your values? Before you answer this question, you need to know what, in general, values are. Your values are the things that you believe are important in the way you live and work. They (should)...
We all want to be happy. When we're happy, we're productive, we're good at building meaningful relationships with those around us, and... we feel great! However, happiness is a notoriously difficult thing to pin down, and by focusing on it too intensely, we can end up...
Competitiveness... It is 6.00 AM during a 45 mins workout. With a Euro bio-clock the Australian 'early rise' was a shocker. In the warm gym, I am working hard to sweat the night out and soak the morning in. And all the sudden awareness is present. Other people around...