Peter Sylvester Founder - Global

In his 10 years as a Senior Vice-President of Harley-Davidson internationally, Peter established 17 joint venture arrangements in the UK, Europe and Australia, and worked with 700 businesses to establish their successful Business Plans.

He has now used that expertise to combine the power of emotion branding (Harley-style) with robust, proven business planning processes to create the 12 Integrus Keys to Success™, which can be applied to businesses large or small, on a worldwide basis.